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Kajabi Just Raised Their Prices: Here's What You Need to Know

Kajabi Pricing Update 2025

Kajabi's First Price Increase Ever

Kajabi just dropped a bomb! They're raising prices on all their plans. This has never happened before in the company's 10-year history. If you're using Kajabi or thinking about it, you need to know how this affects you and your business.

 

Rather Watch then Read? Check out all the details in this YouTube Video 

 

Why Did Kajabi Raise Their Prices?

They've Been Adding Features for Years

Think about it - Kajabi started as just a course platform back in 2015. Since then, they've added tons of stuff without ever raising prices:

  • Websites and landing pages
  • Email marketing
  • Coaching tools
  • Podcasts
  • Newsletters
  • Downloads
  • Community features

That's a lot of new features for the same price you've been paying all these years.

They Need Money to Keep Growing

To keep building all these features, Kajabi needs to hire more people and invest in development. The price increase helps them do that while keeping everything under one roof for your business.

How These Changes Affect You

If You're New to Kajabi

Even though prices are going up, the new plans are actually better. You get more features and fewer limits, which makes them more appealing than before.

If You're Already Using Kajabi

Good news - these new plans are less restrictive. You'll probably be able to do more with them. Plus, you're supporting Kajabi so they can keep improving the platform you rely on.

What's New in Each Plan

Kickstarter Plan: For People Just Starting Out

This plan hasn't changed much because Kajabi was already testing different options. The big win here:

  • You can send unlimited marketing emails now (no more limits!)
  • Same price as before
  • Still no custom domain (your URL will have Kajabi in it)
  • Perfect for testing things out when you're getting started

Basic Plan: More Products, Fewer Contacts

Here's what changed:

The Good Stuff:

  • You get 5 products instead of 3
  • Community doesn't count as one of your products anymore
  • You can create unlimited groups in your community
  • Only costs $24 more per month

The Not-So-Good:

  • Your contact limit dropped from 10,000 to 2,500
  • You can buy more contacts for $25 per 5,000 contacts

Growth Plan: The Most Popular Choice

This is where most people end up, and it got some great upgrades:

  • Product limit jumped from 15 to 50 (that's a lot!)
  • Community features don't count toward your product limits
  • New group coaching features (called cohorts)
  • Costs $40 more per month
  • Unlimited community groups

Pro Plan: No More Limits

If you need the most features, this plan removes almost all restrictions:

  • Unlimited products (used to be capped at 100)
  • All the community and coaching features
  • Your own branded mobile app included
  • Access to custom code if you want to customize things
  • Costs $80 more per month

Kajabi Payment System Saves You Money

Lower Fees for Higher Plans Using Kajabi Payments

If you're on the Growth or Pro plan, you'll pay lower credit card processing fees when using Kajabi's internal payment system. Everyone else pays the standard 2.9% + 30 cents per transaction.

Using Your Own Stripe or PayPal Costs Extra

If you want to keep using your own payment accounts instead of Kajabi's system, you'll pay extra fees for that.

How to Save Money Right Now

If You're Not Using Kajabi Yet

Jump on these deals before they disappear:

If You're Already a Customer

Important: You need to manually switch to the new plans to get the new features:

  1. Switch before your next bill - Your price is going up in January anyway, but you won't get the new features unless you manually change
  2. Cancel unused add-ons - Look at what extra stuff you're paying for and cancel anything you don't use
  3. Replace other tools with Kajabi - This is where the real savings are

The Big Money-Saving Trick

Here's how you can actually save money: stop paying for other platforms that Kajabi can replace:

  • Email marketing tools like MailChimp
  • Separate course platforms
  • Website builders
  • Community platforms

When you add up all those monthly fees, switching everything to Kajabi can save you thousands per year.

When Do Prices Go Up?

  • Monthly plans: January 2025 on your renewal date
  • Yearly plans: Your next yearly renewal in 2026
  • New customers: Right now

What You Should Do

The price increases are happening whether you like it or not. But the new plans actually give you more value for your money. Here's my advice:

  1. If you're thinking about Kajabi - grab one of those promotional deals now
  2. If you're already using Kajabi - manually switch to a new plan before your billing date to get the new features
  3. Look at all your other subscriptions - see what you can replace with Kajabi

The Bottom Line

Yes, prices are going up. But you're getting way more features and fewer limits than before. If you're serious about your business and tired of juggling multiple platforms, these new Kajabi plans make it easier to run everything from one place.

The key is acting fast - those promotional prices won't stick around forever, and you want to make sure you're getting all the new features when the price increases hit anyway.

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