Kajabi Just Raised Their Prices: Here's What You Need to Know

Kajabi's First Price Increase Ever
Kajabi just dropped a bomb! They're raising prices on all their plans. This has never happened before in the company's 10-year history. If you're using Kajabi or thinking about it, you need to know how this affects you and your business.
Rather Watch then Read? Check out all the details in this YouTube Video
Why Did Kajabi Raise Their Prices?
They've Been Adding Features for Years
Think about it - Kajabi started as just a course platform back in 2015. Since then, they've added tons of stuff without ever raising prices:
- Websites and landing pages
- Email marketing
- Coaching tools
- Podcasts
- Newsletters
- Downloads
- Community features
That's a lot of new features for the same price you've been paying all these years.
They Need Money to Keep Growing
To keep building all these features, Kajabi needs to hire more people and invest in development. The price increase helps them do that while keeping everything under one roof for your business.
How These Changes Affect You
If You're New to Kajabi
Even though prices are going up, the new plans are actually better. You get more features and fewer limits, which makes them more appealing than before.
If You're Already Using Kajabi
Good news - these new plans are less restrictive. You'll probably be able to do more with them. Plus, you're supporting Kajabi so they can keep improving the platform you rely on.
What's New in Each Plan
Kickstarter Plan: For People Just Starting Out
This plan hasn't changed much because Kajabi was already testing different options. The big win here:
- You can send unlimited marketing emails now (no more limits!)
- Same price as before
- Still no custom domain (your URL will have Kajabi in it)
- Perfect for testing things out when you're getting started
Basic Plan: More Products, Fewer Contacts
Here's what changed:
The Good Stuff:
- You get 5 products instead of 3
- Community doesn't count as one of your products anymore
- You can create unlimited groups in your community
- Only costs $24 more per month
The Not-So-Good:
- Your contact limit dropped from 10,000 to 2,500
- You can buy more contacts for $25 per 5,000 contacts
Growth Plan: The Most Popular Choice
This is where most people end up, and it got some great upgrades:
- Product limit jumped from 15 to 50 (that's a lot!)
- Community features don't count toward your product limits
- New group coaching features (called cohorts)
- Costs $40 more per month
- Unlimited community groups
Pro Plan: No More Limits
If you need the most features, this plan removes almost all restrictions:
- Unlimited products (used to be capped at 100)
- All the community and coaching features
- Your own branded mobile app included
- Access to custom code if you want to customize things
- Costs $80 more per month
Kajabi Payment System Saves You Money
Lower Fees for Higher Plans Using Kajabi Payments
If you're on the Growth or Pro plan, you'll pay lower credit card processing fees when using Kajabi's internal payment system. Everyone else pays the standard 2.9% + 30 cents per transaction.
Using Your Own Stripe or PayPal Costs Extra
If you want to keep using your own payment accounts instead of Kajabi's system, you'll pay extra fees for that.
How to Save Money Right Now
If You're Not Using Kajabi Yet
Jump on these deals before they disappear:
- Grab an exclusive 45-day free trial on the Basic Plan (way better than their usual 14 days and not available anywhere else!)
- Special promo deal: 3 months for $99 each month on the Growth Plan (this is the cheapest you'll get Kajabi for - may or may not be available but check the link to see if it's still live)
If You're Already a Customer
Important: You need to manually switch to the new plans to get the new features:
- Switch before your next bill - Your price is going up in January anyway, but you won't get the new features unless you manually change
- Cancel unused add-ons - Look at what extra stuff you're paying for and cancel anything you don't use
- Replace other tools with Kajabi - This is where the real savings are
The Big Money-Saving Trick
Here's how you can actually save money: stop paying for other platforms that Kajabi can replace:
- Email marketing tools like MailChimp
- Separate course platforms
- Website builders
- Community platforms
When you add up all those monthly fees, switching everything to Kajabi can save you thousands per year.
When Do Prices Go Up?
- Monthly plans: January 2025 on your renewal date
- Yearly plans: Your next yearly renewal in 2026
- New customers: Right now
What You Should Do
The price increases are happening whether you like it or not. But the new plans actually give you more value for your money. Here's my advice:
- If you're thinking about Kajabi - grab one of those promotional deals now
- If you're already using Kajabi - manually switch to a new plan before your billing date to get the new features
- Look at all your other subscriptions - see what you can replace with Kajabi
The Bottom Line
Yes, prices are going up. But you're getting way more features and fewer limits than before. If you're serious about your business and tired of juggling multiple platforms, these new Kajabi plans make it easier to run everything from one place.
The key is acting fast - those promotional prices won't stick around forever, and you want to make sure you're getting all the new features when the price increases hit anyway.